Arcane
YEAR
2024
Services
Art Direction
Web Design
No-code Development
timeline
2 Months
type of plan
Retainer
Introduction
Arcane automates marketing with AI, boosting productivity for small teams and making a big impact with cutting-edge tech.
Whether you’re a small business or a large enterprise, Arcane’s platform is tailored to meet your needs and help you achieve your content marketing goals with ease and excellence.
project objectives
Collaboration with Twist Studio – we were commissioned to design and develop a cutting-edge web experience that showcases Arcane’s core attributes and unique positioning in the AI market. The team had a super tight timeline, as they were preparing the official beta launch & announcement of the their new waitlist.
Approach and Communication
We worked closely with Ben the CEO of Arcane every step of the project, ensuring the all the objectives and details and perfected for the launch.
We had full flexibility from the team to experiment the craziest ideas for the new site, which resulted in a open collaboration and allowed our creativity to reach new heights.
The final direction has a minimalist layout, sharp and simple typography, and a minimalist color pallete that highlights Arcane playfulness, professionalism and precision, allowing the software and brand direction to shine.
highlights
Arcane announced that it has raised a $5 million seed round.
The funding was led by Accel, with participation from Cocoa, Firstminute Capital, Kima Ventures and Seedcamp. Angel investors, including Meta's VP Product for generative AI Connor Hayes, Monzo founder Tom Blomfield, Supercell CEO Ilkka Paananen and WeWork President Anthony Yazbeck also participated in the round.